• Introducing the all-new Bullet 650; a tribute to impeccable British lineage and indomitable Indian soul. Old school forever!

• Born in 1932 the Bullet is the world’s oldest motorcycle in continuous production, now in a new powerful 650cc Twin incarnation – joining the celebrations for 125 Years of Royal Enfield

• Celebrated at the Royal Albert Hall with the “Ballad of the Bullet” creative collaboration

May 5, 2026: Royal Enfield has confirmed the UK pricing and availability for the Bullet 650 with a price of £6,749, set to arrive in UK dealerships this week.

The Bullet stands as one of the world’s oldest motorcycles in continuous production, now in a new powerful 650cc Twin incarnation, a lasting tribute to its impeccable British lineage and indomitable Indian soul, carrying its legendary DNA forward in every detail.

With the vintage-inspired bench seat, traditional nacelle, and commanding upright riding stance staying true to the signature Bullet silhouette, the Bullet has always stood for authenticity, resilience, and character. This new chapter carries that spirit forward, with more presence, more performance, and the same unmistakable riding experience.

For its initial reveal at EICMA 2025, in Milan, Italy, the Bullet 650 was unveiled with a historic collaboration with the Royal Albert Hall, London, set to the tune of a truly unique and one-of-a-kind score titled ‘The Ballad of the Bullet’. This film and composition perfectly epitomises the weaving together of two iconic institutions of the UK and India, blending together of South Indian percussion and the world-famous Grand Organ of the Hall, and displayed in stunning images that capture the Bullet 650 at the Royal Albert Hall.

As 2026 marks the 125th Anniversary of Royal Enfield, and celebrating being the world’s oldest motorcycling brand in continuous production since 1901, the Bullet 650 will be available in dealerships from this week onwards.

2026 Bullet 650

The Bullet finds its most powerful expression yet with the acclaimed parallel twin 650cc engine delivering an authentic ride that’s more resolute than ever. Paired with it are the proven steel tubular spine frame, gleaming hand-painted pinstripes, iconic tiger lamps, vintage-inspired 3D winged badge and a commanding riding stance, preserving all the hallmarks that have made this motorcycle an icon for generations.

The Bullet 650’s twin engine delivers smooth power and effortless acceleration, ideal for both relaxed and spirited rides, with figures of 34.6 kW (46.4 bhp) and 52.3 Nm of torque, while its precise 6-speed gearbox and light slipper clutch contribute to an effortless journey. With every curve designed in harmony with its parallel-twin heart, its substantial bodywork and commanding stance lend it the graceful presence of a true big-capacity, old-school motorcycle.

The motorcycle features a sumptuous bench seat (at 800mm) and raised handlebars to give its rider true presence on the road, while its Showa suspension absorbs imperfections with composure. Its all-metal construction rests on 18-inch rear and 19-inch front wheels, a traditional balance that anchors its distinguished form. The signature teardrop tank with its venerable winged badges and casquette-mounted LED headlamp complete with “tiger-eye” pilot lamps – first seen on Royal Enfields in 1954 – seals its lineage.

The Bullet has always stood for resilience, as a motorcycle that has endured, adapted and stayed true to its character for over 90 years. Every line, every contour, and every detail has been crafted to preserve the soul of the original, while bringing in the power and refinement of our twin-cylinder platform. To not create this motorcycle would have been inconceivable; it was a natural evolution.

A clean instrument cluster combines analogue charm and modern function with digital LCD readouts for fuel, trip, gear position, and service reminders that keep everything essential within easy sight. Riders can further personalise their machine with Genuine Motorcycle Accessories, tailoring its comfort and its style to their taste.

The Bullet 650 is a seamless blend of precision engineering with heritage DNA. Versatile, old-school and endlessly dependable, it is more than a motorcycle; it is a living legend with every ride a new chapter in an unmatched story.

The Bullet has proved infinitely adaptable across nine decades. The new Bullet 650 remains true to what it has always been. Timeless, steadfast, immersed in a halo of nostalgia, impossible to imitate. Beneath its signature silhouette lies the latest precision engineering; smoother, powerful and built for the riders of today.

Royal Enfield, the global leader in the mid-size motorcycle segment, today announced the new 2026 Guerrilla 450 APEX models for EMEA markets, a sharper, more focused expression of its street-performance roadster.

Built around the same visceral Sherpa engine, the APEX redefines intent through stance and control – featuring a lower, more committed riding posture, road-focused tyres, and design elements that amplify its corner-hungry character. Every element is tuned to reward rider input, making real-world streets feel faster, and more involving.

HIGHLIGHTS OF GUERRILLA 450 APEX VARIANT:

• Sportier riding position: Lowered and repositioned aluminium handlebars with a more forward-leaning riding triangle for a commanding, sport-focused stance.

• New road-biased tyres: APEX variant features new, road-biased 17” Vredestein Centauro ST tyres, carrying a sporty DNA while offering enhanced grip on wet and low friction surfaces.

• Updated ride modes: Refined Street and Sport ride modes with mode retention – allowing seamless switching and retaining the last selected mode across ignition cycles.

• Sharper visual identity and aesthetics: New CTGs, APEX Red and APEX Black further enhance the range, bringing a sharper visual identity. Standard rim tapes, a sculpted rear seat cowl and a colour-coded front cowl add to the motorcycle’s sportier stance.

• Additionally, a premium colour variant is available for the Guerrilla 450: Twilight Blue, alongside Shadow Ash.

Built on the iconic Sherpa platform and supported by a balanced steel twin spar frame, the 2026 Guerrilla 450 continues to deliver 40PS and 40Nm, offering strong, accessible performance across the rev range. Across its variants, the motorcycle emphasises stability under acceleration, agility in corners and confidence through changing road conditions.

All variants of the 2026 Guerrilla 450 are equipped with Royal Enfield’s Tripper Dash – a circular 4-inch TFT display with Google Maps-powered navigation and seamless smartphone connectivity – enhancing every ride with intuitive guidance, real-time ride insights, and providing a more connected, in-control riding experience.

Commenting on 125 years of Royal Enfield and 125,000 motorcycles built on the Sherpa platform, Yadvinder Singh Guleria, Chief Commercial Officer at Royal Enfield, said

“The Guerrilla 450 has established itself as a compelling proposition for riders seeking an engaging, street-focused motorcycle that blends everyday usability with spirited performance. With the 2026 updates, we are sharpening that proposition further — introducing a sportier expression with enhanced ergonomics, new road-biased tyres and features that amplify its agile, corner-hungry character. We now offer one machine with two flavours, to let customers choose between an upright, street-first ergonomics with plenty of muscle, or a grippier ride to conquer every corner. The launch also coincides with two important milestones for us as a brand — 125 years of Royal Enfield and 125,000 motorcycles built globally on the Sherpa platform.”

GRRR x Fairtex

Royal Enfield Guerrilla has partnered with Fairtex, the iconic Muay Thai brand, on a special collaboration rooted in discipline, precision, agility and controlled power – the traits of an urban fighter. The partnership introduces a limited-edition range of Fairtex x Guerrilla gear, including boxing gloves, Muay Thai shorts and a T-shirt, alongside a custom motorcycle based on the 2026 Royal Enfield Guerrilla 450 APEX. Finished in collaboration colours with a raw, street-focused stance, the build reflects the focused aggression and athleticism shared by both brands.

The collaboration was unveiled at GRRR Nights X Underground festival in Guwahati, an event designed to showcase the motorcycle’s versatility and performance. Drift demos, drag races and hands-on experiences gave participants a direct feel of the Guerrilla 450, complemented by live sets from EPR Iyer and Shaddly Mellow, along with DJ performances and an enthusiast meet-up that brought together the culture around the machine.

The 2026 Guerrilla 450 APEX adds a sharper, sportier dimension to the product, broadening its appeal to riders seeking agility and control in everyday urban riding. The range goes on sale in EMEA markets from April. Find your local Royal Enfield dealership at royalenfield.com.

Royal Enfield, the world’s longest-running global motorcycle brand in continuous production, is marking its 125th year with exciting news for riders: the continuation of its highly popular finance offers, now available until June 30th 2026, helping customers “bring in the spring” with attractive deals.

By extending the offer period for riders both new and experienced, a Royal Enfield motorcycle is now more attainable than ever before, with finance offers now available on the: the Super Meteor at 0% APR with Zero deposit on PCP [1], new 2026 Himalayan 450 Mana Black with 0% APR 50/50 Advance Payment Plan (APP) [2], and the Guerrilla 450 on a 5.9% APR Representative PCP offer [3].

With the days getting ever brighter and longer, there’s no better time capitalise on the good weather, securing a full season of riding adventures on a new Royal Enfield – with added benefits including a 3 Year Warranty, Roadside Assistance, and a free Royal Enfield Riders Club membership.

Finance offers expire at midnight on the 30th of June, speak to your local Royal Enfield dealership to find out more – or check the latest Finance Flipbook on the Royal Enfield website.

Headline New Season Offers available:

• Super Meteor 650 0% APR & Zero Deposit PCP

• Shotgun 650 0% APR & Zero Deposit PCP

• Bear 650 – 50/50 0% Advance Payment Plan

• Himalayan 450 50/50 0% Advance Payment Plan

• Classic 650 50/50 0% Advance Payment Plan

• Guerrilla 450 5.9% APR PCP

0% APR Representative & Zero Deposit

New for riders in 2026, and exclusive to the Shotgun 650 and Super Meteor, Royal Enfield is pleased to continue offering a 0% APR Representative PCP (Personal Contract Purchase) offer, with zero deposit required.

0% APR Representative 50/50 Advance Payment Plan (APP)

Royal Enfield’s 0% APR Representative 50/50 Advance Payment Plan finance offer continues to prove popular, and extends into 2026 for the Bear 650, Classic 650, Himalayan 450 (now including the new 2026 Mana Black), plus the Super Meteor 650, and Shotgun 650.

Low rate 5.9% APR Representative PCP and HP offers

PCP and HP finance deals at 5.9% APR Representative are available on the Guerrilla 450, Bear 650, Classic 650, Himalayan 450, Super Meteor 650 and the Shotgun 650.

Representative Examples and T&Cs

Super Meteor 650 Celestial (includes Bar End Mirrors Genuine Accessory) 0% APR Representative PCP [1]

Minimum £0 customer deposit required, 48 month term with payments of £92.00. £3,264 optional final payment.

Super Meteor finance information here.

[1] Offer available on Royal Enfield Super Meteor 650 Celestial with Bar End Mirrors ordered by 30/06/26. 48 month term. Minimum £0 customer deposit required. The model variant shown is for illustrative purposes only. Accessories may also be featured that are not standard fit. £3,264 optional final payment. With Royal Enfield Finance PCP, you may return the vehicle instead of making the final payment. It must be in good condition and, if you exceed the agreed annual mileage, you will be charged 10p per mile for exceeding 4,000 miles p.a. in this example. Subject to status. Guarantees may be required. T&Cs apply. Offer may be varied or withdrawn at any time. Participating retailers only. Your retailer will usually receive a fixed percentage commission for introducing customers to Royal Enfield Finance. CA Auto Finance UK Limited (FRN: 312683) trading as Royal Enfield Finance, PO Box 4465, Slough, SL1 0RW.

Himalayan 450 Mana Black 0% APR Representative 50/50 Advance Payment Plan [2]

Minimum £3,200 customer deposit required, 24 month term with no payments. £3,200 optional final payment.

Himalayan 450 Mana Black finance information here.

[2] Offer available on Royal Enfield Himalayan 450 Mana Black ordered by 30/06/26. 24 month term. Minimum £3,200 customer deposit required. The model variant shown is for illustrative purposes only. Accessories may also be featured that are not standard fit. £3,200 optional final payment. With Royal Enfield Finance Advance Payment Plan, you may return the vehicle instead of making the final payment. It must be in good condition and, if you exceed the agreed annual mileage, you will be charged 10p per mile for exceeding 4,000 miles p.a. in this example. Subject to status. Guarantees may be required. T&Cs apply. Offer may be varied or withdrawn at any time. Participating retailers only. Your retailer will usually receive a fixed percentage commission for introducing customers to Royal Enfield Finance. CA Auto Finance UK Limited (FRN: 312683) trading as Royal Enfield Finance, PO Box 4465, Slough, SL1 0RW.

Guerrilla 450 Base 5.9% APR Representative PCP [3]

Minimum £1,159.52 customer deposit required, 48 month term with payments of £54.99. £1,737 optional final payment.

Guerrilla 450 finance information here.

[3] Offer available on Royal Enfield Guerrilla 450 Base ordered by 30/06/26. 48 month term. Minimum £1,159.52 customer deposit required. The model variant shown is for illustrative purposes only. Accessories may also be featured that are not standard fit. £1,737 optional final payment. With Royal Enfield Finance PCP, you may return the vehicle instead of making the final payment. It must be in good condition and, if you exceed the agreed annual mileage, you will be charged 10p per mile for exceeding 4,000 miles p.a. in this example. Subject to status. Guarantees may be required. T&Cs apply. Offer may be varied or withdrawn at any time. Participating retailers only. Your retailer will usually receive a fixed percentage commission for introducing customers to Royal Enfield Finance. CA Auto Finance UK Limited (FRN: 312683) trading as Royal Enfield Finance, PO Box 4465, Slough, SL1 0RW.

• Busted Knuckles Build Off (BKBO) to showcase creativity and bespoke design utilising the Shotgun 650 as a base motorcycle.

• Six Royal Enfield dealerships selected as BKBO finalists from more than 600 outlets across the EMEA region.

• Final builds to be revealed at the Bike Shed Moto Show in London, 22nd to 24th May, with a public vote and expert panel to decide the BKBO winner.

April 15th 2026 – Royal Enfield, the global leader in midsize motorcycles, are renowned for making the most custom friendly motorcycles in the world. To celebrate, the brand is pleased to return with season two of the ‘Busted Knuckles Build Off’ (BKBO) Europe, a motorcycle custom build competition exclusively designed for Royal Enfield dealers, allowing builders to showcase their creative engineering, bespoke design, and artistic expression – utilising the Royal Enfield Shotgun 650, a platform inspired by custom, for custom.

Following a near six month build process and utilising a £5000 customisation subsidy from Royal Enfield, six of Europe’s finest Royal Enfield dealers will take centre stage at the 2026 Bike Shed Show, London on 22nd – 24th May, to determine which European dealer has built the most coveted Shotgun 650.

Royal Enfield dealers across key European regions were invited to create a custom concept, with six finalists getting selected to develop their designs into a physical reality.

The successful concepts were submitted by the following dealers:

• Czech Republic: Vintage Garage Motors

• Germany: Motorrad Bläsing

• France: KS Motorcycles

• Italy: Royal Enfield Rivera

• Portugal: Unik Edition

• UK: Krazy Horse

Adrian Sellers, Head – Custom & Motorsport at Royal Enfield, commented

“It makes sense for the final display of Europe’s 2nd BKBO to take place at the Bike Shed Show, an event that focuses on celebrating creativity, craftsmanship and culture surrounding motorcycles. It is going to be a real privilege to see the finest work from Royal Enfield’s dealer network take centre stage across the event, showcasing each dealer’s unique imagination and skillset as they interpret the possibilities of the Shotgun 650.”

BKBO took place once before, with the custom builds displayed at Wheels and Waves in Biarritz in 2023. Motorrad Bläsing of Germany were crowned winners with owner and creator Thomas Bläsing’s ‘Beach Cruiser’, having built it in just 4 months for his own pleasure.

The final preview of all six 2026 BKBO entries will be released online shortly before the Bike Shed show, with each machine benefitting from their own ‘documentary style’ film, these will feature across Royal Enfield’s social media. The public vote can be cast online and in person throughout the show, where the bikes will be on display around the ‘Dockside bandstand’, at the spectacular Tobacco Dock venue. One winner will be selected by combining votes from the public, Royal Enfield and a panel of renowned custom motorcycle designers on Sunday 24th May, with the winner receiving an all expenses paid trip to Royal Enfield’s Motoverse later this year.

• The first official Royal Enfield Authorised Service Centre opened in Chichester at Mono Motorcycles on the 29th March.

• Royal Enfield is looking to open further Authorised Service Centres across the UK, in a strategic rollout focusing on providing owners with service options reached in a reasonable time and distance from home.

Royal Enfield, the world’s oldest motorcycle manufacturer in continuous production, has announced the opening of its first dedicated Authorised Service Centre (ASC) in the UK, with a dedicated bay for Royal Enfield customers.

Starting with the partnership with Mono Motorcycles in Chichester, further service centres are planned to open strategically across the UK, supporting areas with limited nearby official dealership presence. This new approach enables Royal Enfield owners easier access to authorised servicing, with the initiative representing a significant first for the brand, and a convenient option for owners.

Regular servicing & maintenance appointments, plus warranty and recall related jobs, can all be booked to take place at these authorised centres, ensuring riders do not have to travel far to receive the official Royal Enfield treatment. Genuine Royal Enfield Parts will be used, with certified technicians all trained on the Royal Enfield line-up.

Owners are highly recommended to follow the given service intervals, with brand-new Royal Enfield motorcycles requiring an initial service at 300 miles or 45 days, followed by platform-dependent service intervals. This is every 3,000 miles or 6 months on the 350cc J-Series platform, 6,000 miles or 1 year on the 450cc Sherpa, and 4,660 miles or one year on the 650cc twin platform.

The opening of these Authorised Service Centres is a convenient solution for all owners, providing them with expert advice by RE trained technicians, and a place to carry out periodical maintenance, plus warranty and recall jobs.

After-sales advice for Royal Enfield owners can be found here: Royal Enfield UK website.

Critically, this ensures that all owners can easily adhere to the recommended service intervals, which is essential for guaranteeing the safety, durability, and longevity of the motorcycle, and supporting residual value if ever looking to trade-in for a new Royal Enfield motorcycle.

George Cheeseman, Royal Enfield UK Country Manager, stated:

We are delighted to welcome Mono Motorcycles as our very first Authorised Service Centre. This initiative further demonstrates our commitment to Royal Enfield riders, making sure we provide accessible, quality service right across the country. With this first appointment, we now look forward to adding, strategically, additional Authorised Service Centres, in areas where our riders most need them.

Mono Motorcycles can be found at:

New Barn Office, Row C Unit 4&5, Funtington, Chichester PO18 9DA
Email: info@monomotorcycles.co.uk

Any independent garages interested in becoming a Royal Enfield Authorised Service Centre should reach out to: support.uk@royalenfield.com.

Royal Enfield, the world’s oldest motorcycle brand in continuous production, celebrated its commitment to fostering a vibrant and inclusive motorcycling community by announcing the winners of its first annual Riders Club of Europe (RCE) Awards.

These UK dealerships have been officially recognised as the best in the country for their exceptional dedication to building the Riders Club of Europe through local community engagement and riding opportunities.

With awards presented to dealers in attendance on the 12th of March 2026, these first-ever awards recognised dealerships demonstrating exceptional dedication to community building, whilst providing ongoing and plentiful riding experiences for Royal Enfield owners.

For future 2026 Riders Club events, including regular dealership-led rides & demo days, One Ride 2026, and ‘Journey, Destination, Memory’ events, check the:

Riders Club

1st: CooperB Motorcycles, Wellingborough

2nd: Hatfields of Crowthorne, Berkshire

3rd: Moonraker Motorcycles, Norwich

CooperB Motorcycles took the top spot, demonstrating the most consistent and engaging community presence. They hosted the most events in the past year, and notably created a bespoke event series called “Scramalayan.” Their active and frequent engagement has set a high standard for community involvement across the RCE network.

Hatfields of Crowthorne secured second place, hosting plenty of well-attended events. They are the current leaders in hosting regular “Ride Outs,” which they conduct most weeks of the year, ensuring a steady stream of riding opportunities for their local community.

Moonraker Motorcycles was celebrated for hosting the largest RCE event of the year as part of their 40th anniversary celebration. Their monumental “Wings and Wheels” event, held at Felthorpe Airfield in Norwich, successfully attracted thousands of attendees, showcasing the massive appeal of the Royal Enfield community.

Speaking on the awards for Royal Enfield UK, George Cheeseman, country manager, commented,

“The spirit of Royal Enfield is deeply rooted in the community, and in continuing our pure motorcycling spirit. We are immensely proud of our dealers who dedicate their time and passion in creating welcoming spaces and unforgettable experiences for our owners.”

“The efforts of CooperB Motorcycles, Hatfields of Crowthorne, and Moonraker Motorcycles are shining examples of how we continue to focus on the community aspect of motorcycling, and we welcome all efforts to provide meaningful riding experiences to every Royal Enfield owner.

Royal Enfield would also like to take this opportunity to thank all of the dealers who go above and beyond in creating an engaged community.

• Royal Enfield celebrates success at MCL25, kicking off its 125th Anniversary celebrations.

• Unveiling of exciting 2026 Models for the UK at MCL25 – with an exclusive presentation for the Bullet 650 and Flying Flea.

• First UK showings of the new Himalayan 450 Mana Black, and new colours for existing models – including the Classic 650, HNTR 350, and Guerrilla 450.

• A positive showroom response to the new sales campaign provided by Royal Enfield Finance

Royal Enfield, the world’s oldest motorcycle brand in continuous production, celebrates a successful presence at MCL25 (Motorcycle Live 2025), coinciding with their 125th Anniversary.

Following on from new unveilings at EICMA in Milan, MCL25 served as the ideal starting point for celebrating the brand’s 125th Anniversary, ahead of celebrations officially kicking off at Motoverse in Goa, India.

The Royal Enfield stand at MCL25 was a hub of activity this year, giving attendees across all 9 days of the show ample opportunity to chat with the brand’s numerous official ride & experiential partners on the stand – including the Flat Track Slide School with Gary Birtwistle, bookable tours and adventures from the UK & Europe, and one-of-a-kind experiences around the world.

Attended by 97,000 this year, MCL25 showcased Royal Enfield’s storied heritage and exciting future, with UK-first reveals for the Bullet 650, the Flying Flea C6 and S6, Himalayan 450 Mana Black, all alongside a substantial selection of updated 2026 colour options (including the Guerrilla 450, Classic 650, and HNTR 350).

These introductions underscore the Royal Enfield’s dedication to authentic and accessible motorcycling, limited edition models were also shown at MCL25, including the Classic 650 125 Year Anniversary Edition, and the Shotgun 650 x Rough Crafts Limited Edition.

The community area also hosted numerous heritage and custom motorcycles from Royal Enfield, including the Fuel Fury Bear 650, Sawn Off Shotgun, and Gary Birtwistle’s very own Flat Track racer – with free coffee for Royal Enfield Rider club members which saw them serve 1,898 hot drinks to RE owners.

Media Monday Spotlight

Two exclusive presentations were major draws for the media and public at MCL25, introduced by Martin Marshall, UK Sales and Dealer Development Manager of Royal Enfield UK.

Head of the brand’s twins platform and lead of Global Product Strategy, Glen Corbett, presented the much-anticipated Bullet 650, detailing how the iconic name has been re-born with the brand’s acclaimed 650cc parallel-twin engine. Glen’s presentation emphasised the details and features of the Bullet heritage, now emphasised with the thumping 650cc twin engine.

Head of EV Product Strategy, Matt Cardenas, also presented at the dedicated “Media Monday” showcase on the upcoming Flying Flea duo, the C6 and S6, ahead of their release in the UK. This presentation celebrated the history of the compact motorcycle that played a vital role in World War II, connecting Royal Enfield’s deep historical roots with its modern-day brand ethos and exciting plans for the future.

The success at MCL25 has been followed by a notable uplift in interest in the Royal Enfield finance offers recently launched across the range.

George Cheeseman, Country Manager, said:

“We are incredibly proud of the success of MCL25. It was the perfect opportunity to connect with both new and existing customers, gathering inspiring stories of their past adventures and future plans, and exactly why we love the show so much.

This positive reception is a clear sign that we are successfully building momentum with new models, whilst honouring our 125-year legacy, showcasing the energy and excitement that will drive our future. Further confidence has been found from our successful sales campaigns, showing the importance of making motorcycling even more accessible for riders young and old, with plenty of excitement around the new 2026 models, current model range, and our heritage and custom bikes on display.”

Looking forward, 2026 is set to be Royal Enfield’s busiest year yet. Celebrating 125 Years of continuous production, the calendar will be packed with a series of exciting events and announcements throughout the year, promising to further solidify Royal Enfield’s position as a global leader in mid-sized motorcycling.

Milan, November 4, 2025 – Royal Enfield, the world’s oldest motorcycle brand in continuous production, is marking another monumental milestone in its storied journey as it celebrates 125 years of Pure Motorcycling. The brand’s EICMA showcase commemorates this landmark occasion by offering experts and enthusiasts a glimpse into its historical journey – and connecting this legendary past with its dynamic present and ambitious future.

Since 1901, Royal Enfield has created, nurtured and shaped motorcycling culture across the world – from Chennai to London, from Amazonian trails to the high passes of the Himalayas.

At EICMA in Milan – followed by Motoverse in Goa – Royal Enfield will officially kick off a year-long calendar of commemorative activities, signalling the beginning of a pivotal new chapter for the company.

Speaking at EICMA, Siddhartha Lal, Executive Chairman, Eicher Motors Ltd., said:

For 125 years, Royal Enfield has stood as an enduring symbol of authenticity, craftsmanship, and the pure joy of motorcycling. What began as a simple pursuit of building honest, beautiful motorcycles has evolved into a global culture that celebrates exploration, community, and self-expression. This incredible milestone is not just about looking back on our legacy, but looking ahead with clarity and conviction. At EICMA this year, we’re showcasing the full spectrum of what Royal Enfield stands for, from timeless design and intuitive engineering to bold, future-facing innovations that redefine what’s possible in motorcycling. The Electric Himalayan Testbed and Flying Flea city+ concept embody this evolution, blending our heritage with bold ideas for what lies ahead. As we look to the next 125 years, our mission remains the same, to build motorcycles with soul and make Pure Motorcycling accessible to riding enthusiasts around the world.

Bringing this story alive at EICMA, Royal Enfield unveiled a slew of new motorcycles, offered a peek into some soon-to-be-launched models and platforms, and showcased special edition variants of some community favourites.

Adding, B. Govindarajan, Managing Director – Eicher Motors Ltd., and Chief Executive Officer – Royal Enfield, said:

EICMA 2025 is as much a celebration of our 125-year heritage as it is a showcase of our evolution. The motorcycles unveiled here represent our commitment to timeless design, purposeful innovation, and the spirit of Pure Motorcycling. We are honoring our heritage by unveiling the Classic 650 125th Anniversary Special Edition, a seamless blend of legacy and modern innovation. Simultaneously, we strengthen our core segments with the purpose-built Himalayan Mana Black Edition and the Bullet 650, which breathes new life into an icon that has defined generations. Solidifying our electric future, we are expanding the Flying Flea portfolio with the FF.S6, preparing for a launch in 2026. Looking forward, we will keep propagating the Royal Enfield DNA, offering riders around the world a blend of authenticity, innovation, and Pure Motorcycling.

As befits a brand steeped in tradition, the lineup of new launches is helmed by the majestic new Royal Enfield Bullet 650. The Bullet has long been the heartbeat of the brand, prized as an heirloom by generations of riders and enthusiasts. Over the past nine decades, the company has refined the pedigree of the world’s oldest motorcycle in continuous production, and in 2025, it finds its most powerful expression yet: the Bullet 650, the epitome of old school cool.

Also unveiled at the event was a special edition of the Royal Enfield Classic 650, reimagined to commemorate 125 years of Royal Enfield. This special edition blends the timeless silhouette of the Classic with a strikingly modern aesthetic, representing the Royal Enfield’s ethos of balancing tradition and innovation.

Showcasing a new version of its celebrated adventure motorcycle, Royal Enfield introduced the Himalayan Mana Black edition. Inspired by the formidable Mana Pass route, the Mana Black edition accentuates the rugged, spartan character of the Himalayan.

Royal Enfield also debuted a one-of-a-kind collaboration with Shotgun x Rough Crafts inspired by its OG custom-built motorcycle. This limited edition motorcycle is a unique fusion of Royal Enfield’s modern neo-retro design philosophy and Rough Crafts’ unmistakable signature aesthetic, celebrating the spirit of individuality, craftsmanship and creativity that defines the custom motorcycle culture.

Also making its debut at EICMA is Flying Flea’s new Scrambler-styled motorcycle – the FF.S6. Built for urban exploration, the FF.S6. sets new benchmarks of sophistication, versatility and agility in the global EV space.

• Germany’s Motorrad Bläsing takes top honours with their custom Shotgun 650 build – SHAAN

• Six elite European dealer builds debuted at London’s Tobacco Dock following a gruelling six-month build process

• The competition highlights the ultimate customisability of Royal Enfield’s twin-cylinder platform and the creativity of its dealers

Royal Enfield, the global leader in the mid-size motorcycle segment, has officially crowned the winner of season two of the European ‘Busted Knuckles Build Off’ (BKBO). Following an intense weekend of public voting and expert judging at the spectacular Bike Shed Show in London (May 22nd–24th, 2026), Germany’s Motorrad Bläsing emerged victorious, capturing the top prize, a trip to Royal Enfield’s Motoverse event in Goa, India, for their extraordinary interpretation of the Royal Enfield Shotgun 650.

The competition, designed exclusively for Royal Enfield’s dealers and taking place for the second time in Europe, challenged builders to showcase their creative engineering, bespoke design, and artistic expression utilising a £5,000 customisation subsidy from the motorcycle manufacturer. Out of many concept proposals from Royal Enfield dealers across Europe, only six designs from six different countries were selected to be transformed into physical reality.

The six finalists went head-to-head with an impressive display around Tobacco Dock’s ‘Dockside bandstand’, the feature represented the absolute pinnacle of European motorcycle craftsmanship:

• Germany: Motorrad Bläsing (Winner)

• UK: Krazy Horse

• France: KS Motorcycles

• Italy: Royal Enfield Rivera

• Czech Republic: Vintage Garage Prague

• Portugal: Unik Edition

For the team at Motorrad Bläsing, the victory is a historic back-to-back triumph following their success with the “Beach Cruiser” in 2023’s inaugural edition of the BKBO. However, bringing this year’s winning Shotgun 650, SHAAN, to life pushed the German builders to their absolute limits. Reflecting on the gruelling process and the emotional win, Thomas Bläsing of Motorrad Bläsing shared:

Finishing that bike was an absolute whirlwind—we worked on it until the very last minute, and the stress even gave me nightmares about unfinished wiring for days after. It is easily the most complex project we’ve ever built together, but seeing the reaction from the Bike Shed crowd made every sleepless night worth it. The warmth, appreciation, and deep respect for bike culture in the UK was unlike anything I’ve experienced back home, and I’m still processing how incredible it felt.

The final decision was determined by a combination of physical votes cast by thousands of attendees at the Bike Shed Show, and a panel of renowned custom motorcycle builders and senior Royal Enfield designers. As the grand prize winner, Motorrad Bläsing has won an all-expenses-paid trip to Royal Enfield’s legendary Motoverse festival in Goa, India, later this year.

Speaking on the success of the campaign, Adrian Sellers, Head – Custom & Motorsport at Royal Enfield, commented:

It made perfect sense for the final display of Europe’s second BKBO to take place at the Bike Shed Show, an event dedicated to celebrating the creativity, craftsmanship, and culture surrounding motorcycles.

It was a true privilege for attendees to see the finest work from Royal Enfield’s dealer network take center stage across the event, showcasing each dealer’s unique imagination and skillset as they interpreted the possibilities of the Shotgun 650 so differently. Each of the final motorbikes had its own distinct character and beautifully reflected its builder’s creativity, resulting in a display of truly diverse custom builds.

For enthusiasts who want to see the blood, sweat, and tears behind these incredible machines, the “documentary-style” episodic edits for each dealer are currently airing across Royal Enfield’s official social media channels, with a wrap-up video to come.

• All six Busted Knuckles Build Off custom entries will be unveiled at the Bike Shed Moto Show VIP evening, at 5pm on the 22nd May.

• Attendees of the Bike Shed Moto Show can vote in person for their favourite to win, with the public vote and expert panel deciding the ultimate BKBO winner.

• Photographs of the six finished builds have been released, along with the build information for each entry.

The wait is almost over. This Friday, 22nd May, the spotlight will shine on six incredible custom builds, as the Royal Enfield Busted Knuckles Build Off (BKBO) entries are revealed at the Bike Shed Moto Show’s VIP Evening in London.

For months, six of Europe’s most talented Royal Enfield dealers have been wrenching, cutting, and welding – each transforming a Shotgun 650 into a one-of-a-kind machine.

These six custom builds – representing the very best of UK and European craftsmanship – are now ready for their grand reveal.

Attendees of the VIP evening at the Bike Shed Moto Show on Friday will be the first to witness the unveiling. Show visitors will then have the chance to vote for their favourite build, deciding which dealer earns the ultimate bragging rights.

The 2026 BKBO winner will be decided by a combination of the public vote and the expert panel’s decision. Members of the public can cast their vote by placing a token in the designated ballot box throughout the Bike Shed Moto Show (22nd to 24th May).

Busted Knuckles Build Off 2026 Custom Entries

‘Shoot From The Hip’

Built by: Krazy Horse, UK

To mark its first-ever Royal Enfield build, Krazy Horse knew it had to do something special, something that pushed boundaries, honoured its roots, and delivered a seriously cool chopper. Drawing inspiration from founder Paul Beamish’s very first authentic American-style shed-built chopper, ‘Shoot From The Hip’ features a custom one-off rigid frame with a radical 42-degree rake, stylistically finished with a wild purple flame paint job.

Media content here: https://royalenfieldmedia.co.uk/folders/241

‘SHAAN’

Built by: Motorrad Bla¨sing, Germany

Following their 2023 Busted Knuckles Build Off Europe victory with ‘The Beach Cruiser’, German powerhouse Motorrad-Bläsing (W&B Custom Bikes), have returned to the global stage. Their latest creation, SHAAN, is a high-tech tribute to Royal Enfield’s 125-year heritage, named after the Hindi word for “Pride, Honor, Splendor,” SHAAN is the result of over 1,000 hours of intensive development.

Media content here: https://royalenfieldmedia.co.uk/folders/242

‘19-01’

Built by: Royal Enfield Riviera, Italy

From the heart of Italy’s legendary Land of Motors, Romagna, a new custom creation has emerged to challenge the eyes and stir the soul. Royal Enfield Riviera, the exclusive flagship store born from the 20-year technical heritage of X-MOTO GARAGE, presents the Italian entry into Royal Enfield’s European Busted Knuckles Build Off competition. 19-01 is a motorcycle that blends historic racing DNA with a bold, “annoying”, and unrepentantly fun aesthetic. In a nod to the local Romagnolo spirit of Sboronaggine (the art of being a charming, high-energy show-off), the Riviera team equipped 19-01 with a suite of one-of-a-kind CNC-manufactured racing components. Every billet part was machined specifically for this project, ensuring that this Royal Enfield custom build is not just rare, but truly unique.

Media content here: https://royalenfieldmedia.co.uk/folders/243

‘Brat Cafe’

Built by: KS Motorcycles, France

Representing France in the Royal Enfield Busted Knuckles Build Off, a pan-European competition for Royal Enfield’s dealer network, KS Motorcycles has transformed a Shotgun 650 into the Brat Café. Each element reflects a shared vision: the base bike, the custom parts developed with BAAK, the Beringer braking system, and the involvement of local talents. All of this transforms the Royal Enfield Shotgun 650 into the Brat Café -a muscular, minimalist reinterpretation of the classic café racer

that blends bratstyle influences with the Shotgun’s natural bobber silhouette.

Media content here: https://royalenfieldmedia.co.uk/folders/244

‘Royal Tribute’

Built by: Unik Motorcycles, Portugal

To celebrate a milestone year in their decade-long history, Tiago Gonçalves and the team at UNIK Motorcycles are representing Portugal in Royal Enfield’s Busted Knuckles Build Off (BKBO). The inspiration for ROYAL TRIBUTE is uniquely tied to the shop’s physical expansion. As the new, exclusive showroom was under construction, the Shotgun 650 build progressed alongside it, allowing the design language of the space and the motorcycle to influence one another.

Media content here: https://royalenfieldmedia.co.uk/folders/245

‘Sidegun 650’

Built by: Vintage Garage Motors, Czech Republic

In a bold fusion of historic craftsmanship and contemporary custom culture, Vintage Garage Prague, Royal Enfield’s Prague-based dealer, has completed its one-off sidecar build, by blending VELOREX ‘s decades of specialised manufacturing tradition with the raw, “by-custom, for-custom” attitude of the Shotgun 650, the team has created a machine that reimagines the sidecar for a new generation of riders.

Media content here: https://royalenfieldmedia.co.uk/folders/246

Editor’s Note

Schedule: Royal Enfield VIP Evening – Friday 22nd May

For those attending the Bike Shed Moto Show on Friday:

16:00 – Doors Open

The 2026 Bike Shed Moto Show Press Preview begins. No music to be played throughout the venue for content requirements.

17:00 – Royal Enfield Busted Knuckles Build Off launch

All six BKBO builds are revealed at the Dockside bandstand. Estimated duration: 15/20mins.

18:00 – VIP Evening begins

Music on and party mode engaged. Free bar tokens distributed at the main Royal Enfield stand. Free Screen Printed tees.

23:00 – End of VIP evening